Totally Thames Festival
Thoughtful have worked tirelessly with the team at Totally Thames for many years and in 2017 we embarked on our biggest project yet. We forgot about everything we had done in the past and focussed on delivering a website fit for the future.
We began our efforts by evolving the newly created logo to developed a brand identity for both Totally Thames and Thames Festival Trust (the organisation who deliver the Totally Thames festival) – everything from colour palettes, font pairings to image treatment. Once these fundamental building blocks were established we used them to design and build the website you see today.
However, probably the biggest decision we collectively made was to strip out much of the existing content and create a separate website for the Thames Festival Trust. This allowed us to develop a design that focusses purely on promoting the events.
This article explains more about the design process and here are a few lovely posters we designed…