IRS are experts in designing beautiful office interiors, but they knew they needed to work with specialists to develop their brand as, over time, their identity had become fragmented and a little wishy washy.

We reviewed what was right and what was wrong with their brand, identify their strengths and created a set of brand guidelines that reflected their confident personality.

In fact, IRS are so confident we thought we would literally spell out their offering in their identity. Simple, no-nonsense design for a sophisticated no-nonsense company.